First Focus is investing up to $100k in AI client projects. If you’ve got an AI idea that could solve a real business problem, we’ll help bring it to life.
Applications close 14 November 2025.
What’s the AI Investment Fund

The fund is designed to match our AI expertise with your ideas. If you’ve been sitting on an AI idea but haven’t had the resources to bring it to life, this could be your chance.
The AI Investment fund is a good fit if you:
Not sure if your idea fits? That’s okay. Reach out to our team and we’ll talk it through with you.
The process is straightforward
Submit a short application via the form below outlining your idea, business benefit and desired outcome.
Our team assesses applications based on innovation, feasibility, business impact and scalability.
Projects will be chosen and announced by 5 December 2025.
Projects kick off mid January 2026, with funding released as you hit milestones.
Once complete, you’ll feature in a case study showcasing your results.
We’re investing real money into making your idea happen, and in return, we’d like your help showing others what’s possible. Think of it as a partnership, we build something great together, then share your story.
Specifically, we’ll ask you to:
Don’t worry, we’ll produce everything professionally and you’ll approve the final content before it goes live.
Questions about the commitment? Get in touch and we’ll walk you through what’s involved.

Mark your calendar
Here’s how the timeline works. We’ll move quickly through the selection process so you know where you stand, then kick off projects in the new year when everyone’s ready to hit the ground running.
14 November 2025
Get your application in by this date to be considered for this quarter’s funding.
28 November 2025
Our team will review all applications and may reach out with follow-up questions.
5 December 2025
The selected projects will be notified and we’ll celebrate with you.
Mid January 2026
We’ll kick off with a planning session and get building.
April – June 2026
Once your solution is live, we’ll share your success story with the world.

We want to fund projects that have the best chance of succeeding and making a real difference to your business. Our review team will assess every application against these five criteria. You don’t need to tick every box perfectly, but the strongest applications will show clear thinking across all areas. How we’ll assess your application:
Apply for the AI Investment Fund
We’re looking for five ambitious projects to fund this quarter. If you’ve got an AI solution that could transform your business, we want to hear about it.
Not sure if your idea is right for this, or need a hand shaping your application? Our team is here to help. Reach out for a quick chat and we’ll talk you through it.
Applications close 14 November 2025, so don’t miss your chance to secure up to $20k in funding.
Apply for funding via the form.