We’ve officially launched our $100K AI Investment Fund, investing in five forward-thinking client AI initiatives built to create real, measurable impact. Below, you’ll find an overview of each winning AI project and the business outcomes they’ll achieve with First Focus.
But successful AI doesn’t end at deployment. Real value comes from optimisation, governance and continuous improvement.
CORE is our managed AI and automation service, designed to help organisations go beyond traditional IT and turn AI initiatives like these into long‑term productivity engines.

your AI ideas. our ai expertise.
We’ve invested $100k to help our clients move beyond shiny demos and vague productivity promises, and instead use AI to solve real business problems that actually move the needle. Congrats to Lipman Burgon, Billbergia, Pengana, Seafolly and Business Chamber QLD on bringing forth the 5 winning AI ideas.
WEALTH MANAGEMENT & INVESTMENT FIRM
By partnering with us to develop an AI Due Diligence Assistant, Lipman Burgon & Partners will turn a weeks-long manual review process into immediate, structured insight.
This shift will slash document analysis time by up to 80%, allowing the investment firm to maintain its rigorous standards while removing massive operational burden.
The result will be a more scalable workflow delivering over $100k in annual efficiency gains without sacrificing expert judgement.
REAL ESTATE & PROPERTY DEVELOPMENT
To scale for upcoming developments without doubling its defects team, Billbergia will deploy a document-grounded AI FAQ Assistant that handles repetitive resident queries.
Trained on ten years of ticket history and project guides, the tool will stabilise FTE growth and protect team capacity through peak demand periods.
The result will be a support model that answers routine questions instantly, with scope to avoid up to $500,000 in staffing costs.
RETAIL
To address training and knowledge gaps across its casual retail workforce, Seafolly will implement a prompt-based AI Support Centre and Retail Agent covering processes, promotions, policies and operational guidelines.
This tool will act as a central knowledge platform, guiding staff through procedures and delivering quick, accurate answers on demand.
The result will be faster onboarding, steadier in-store service, and less time lost to repeated training refreshers.
DIVERSIFIED FUNDS MANAGEMENT GROUP
To address the drag of manual email triage, Pengana Capital will implement an AI assistant built into Microsoft Outlook that classifies and drafts responses to inbound client queries.
Human review stays at the centre, protecting brand and regulatory consistency while letting the firm grow client services without adding headcount.
The result will be an estimated 50% reduction in average handling time, worth around $125,000 a year.
CHAMBER OF COMMERCE
To replace the time-intensive manual preparation of monthly reporting packs, Business Chamber Queensland will roll out an AI executive reporting tool that pulls data from warehouses, Power BI and Microsoft Office.
The solution will generate board packs, add commentary, and flag trends across the business.
The result will be faster, more consistent reporting that frees the leadership team to focus on strategic work rather than slide building.
CASE STUDY COMING SOON

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WHAT BUSINESSES NEED FROM AI
With more than thirty submissions from organisations across Australia and New Zealand, the strongest AI ideas all pointed in the same direction.
Workflow automation was the most common AI idea across every industry.
Businesses want AI assistants, not just another AI tool.
AI that turns organisational data into decisions is a necessity.
Business leaders want predictive analytics and forecasting.