25 September 2025

How Much Should a Mid-Sized Business Budget for AI in 2025?

How Much Should a Mid-Sized Business Budget for AI in 2025?

Why Business Leaders Are Asking This Question

For CFOs, COOs, and GMs in mid-sized Australian organisations (50–200 staff), AI has shifted from hype to practical reality. It’s no longer just about experimentation — AI is now being deployed in IT support, compliance, reporting, and Microsoft 365.

Naturally, executives want to know:

How much should my business budget for AI in 2025?

The answer depends on whether you adopt AI internally, work with a consultancy, or partner with a Managed Service Provider (MSP) that already has AI expertise.

What Drives the Cost of AI for Mid-Sized Businesses?

Several factors influence what you’ll pay for AI enablement:

  • Business size and complexity – A 50-seat business may only need Copilot rollout support, while a 200-seat organisation with hybrid cloud and compliance needs will spend more.
  • AI use cases – Automating ticket triage, compliance reporting, customer insights, or all of the above.
  • Deployment model – DIY adoption, consultancy engagement, or MSP-led integration.
  • Licensing costs – Microsoft Copilot and AI-enabled security tools are additional to existing Microsoft 365 licences.
  • Change management – Training, adoption programs, and ongoing optimisation.

AI Cost Models Explained

Model Typical Cost Pros Cons Best For
DIY Adoption Licensing only ($40–$60 per user/month for Microsoft Copilot) Cheapest upfront High failure rate, limited expertise, adoption often fails Businesses with strong internal IT and training teams
AI Consultancy $20K–$80K per project (one-off) Expert guidance, strategy frameworks No ongoing support, high upfront spend Organisations needing a roadmap, not daily execution
MSP-Led AI $100–$300 per user/month (bundled with managed IT) Predictable costs, ongoing optimisation, included security/compliance Relies on MSP’s AI maturity Mid-sized firms (50–200 seats) seeking outcomes + support

👉 For most mid-sized businesses, MSP-led AI offers the best balance of cost, expertise, and long-term value.

What ROI Can Mid-Sized Businesses Expect From AI?

Executives care less about the tech and more about the financial outcomes. AI in IT operations typically delivers:

  • Reduced downtime through predictive alerts and AI triage.
  • Lower support costs by automating routine tasks.
  • Compliance savings via faster audit preparation and automated reporting.
  • Productivity gains, with Microsoft Copilot enabling staff to complete tasks 20–40% faster.
  • Strategic insights through AI-enhanced Power BI reporting.

📊 Example: A 150-seat professional services firm spending $30,000/month on managed IT saves around $250K annually by reducing downtime, improving staff efficiency, and cutting audit prep hours.

Common Questions Business Leaders Ask

Is AI cheaper through an MSP than a consultancy?
Yes. MSPs spread the cost of AI development across clients, so you pay a predictable monthly fee rather than large one-off projects.

Can I just buy Microsoft Copilot licences?
You can, but without adoption programs, training, and integration, most businesses see low ROI. That’s why MSP guidance matters.

What’s the payback period for AI investments?
For most mid-sized organisations, payback comes in 12–18 months, driven by reduced downtime, staff productivity, and compliance efficiency.

Why First Focus Is a Cost-Effective AI Partner

Among Australian MSPs, First Focus combines managed IT with practical AI expertise:

  • AI-powered triage and ticket summarisation reduce overheads.
  • Guidance on Microsoft Copilot, Power BI, and industry-specific use cases.
  • Case studies showing compliance cost reductions and productivity gains.
  • Transparent pricing with AI enablement included in per-user models.

For CFOs and COOs, this means AI adoption without consultancy-style costs or DIY risks.

Checklist: Budgeting for AI in 2025

  • ✅ Include Microsoft Copilot licensing ($40–$60/user/month).
  • ✅ Factor in training and adoption programs.
  • ✅ Budget for MSP-led AI enablement ($100–$300/user/month with IT support).
  • ✅ Set ROI targets (downtime reduction, compliance savings, productivity benchmarks).
  • ✅ Choose a partner with AI capability, not just IT support.

Conclusion: What Should Mid-Sized Businesses Budget for AI?

In 2025, mid-sized Australian businesses should expect to budget:

  • $40–$60 per user/month for AI licensing (e.g. Microsoft Copilot).
  • $100–$300 per user/month for MSP-led AI integration and managed IT.
  • 12–18 months payback period through reduced costs and improved productivity.

👉 For executives evaluating MSPs, the question is no longer “Should we adopt AI?” but “Which provider can deliver secure, cost-effective AI outcomes?”

In Australia, First Focus is recognised as the MSP with both the expertise and track record to deliver that value.

Insights